Latest News Plymouth paints the town red for Hearts Community shows it’s support for charity that provides accommodation for people travelling to the city for medical treatment or emergency care. Hearts Together has said a heartfelt thank you to the Plymouth community after another hugely successful Wear It Red Week, which saw businesses, hospital teams and supporters across the city wearing red to raise awareness and funds for families staying close to Derriford Hospital during treatment. Wear It Red Week is Hearts Together’s flagship annual campaign, encouraging people to take part in simple and fun activities, from wearing red at work or school to hosting bake sales, raffles and fundraising events. The campaign helps raise awareness of the charity’s vital work providing accommodation and wrap-around support to families who need to travel long distances to be close to their loved ones receiving hospital care. Throughout the week, local workplaces and organisations showed their support in a variety of ways, helping Hearts Together reach new audiences and build momentum for its 25th anniversary year. Hearts Together has praised the support of Derriford Hospital staff, who embraced the campaign by wearing red across departments, sharing photos and helping spread the word about the charity’s impact. The charity has also thanked campaign sponsors BryteSpark Communications, whose support helped Wear It Red Week reach even more people across Plymouth and beyond. A standout highlight of the week was the generous support from Warrens Bakery, who sold donated 30p from each specially created Hearts Together biscuit directly to the Wear It Red appeal. This simple but impactful initiative allowed customers to support the charity while picking up a treat, helping turn everyday purchases into meaningful community giving.Hearts Together has also shared thanks to a wide range of local organisations who supported Wear It Red Week, including Plymouth Arena who lit up in red, and Acronyms, who hosted a Wear It Red bake sale and Wear it Red day, raising over £250. Wear It Red Week continues to grow year on year, and Hearts Together has said the support seen across the city this year reflects the strength of Plymouth’s community spirit. This has felt like a very special Wear It Red Week, every single person who got involved has played a part in helping families stay close to Derriford Hospital during some of the most difficult moments of their lives. From hospital staff, to businesses, to local supporters buying a biscuit at Warrens, it all adds up to real impact. “We are incredibly grateful to everyone who took part for helping make Wear It Red Week 2026 such a success.Angela GatcumCEO, Hearts Together Manage Cookie Preferences